Talk to Me
by AIA Singapore
Real Singaporeans. Overcoming relatable health scares.
One real-talk series.
With the common attitude towards insurance being dreary, tedious or prickly, and the instances that require them often feeling taboo to talk about, we set out to help AIA make insurance stories talkable and welcome.
Through real people, their real stories, and a real-talk series. The ask was simple: just Talk to Me.
